Ok, I am biased, but I think I work for a really cool company (P&G). I saw this commercial on an internal Procter & Gamble website today and… serious, I choked back a tear.
This commercial and the thank you mom program is the embodiment of the company purpose “touching and improving people’s lives…” Based on my goosebumps, I think Bob might really be on to something.
Nice work P&Gers, you made us all really proud.
P&G: Using Purpose to Motivate
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Shawn Grubb
indeed outstanding one, thanks for sharing, i had not seen. also excellent blog Shawn, i rssed it to stay in touch from your reads
By: pierrelias on 02/13/2010
at 4:26 pm